Project brief

Your NovaRep project in 7 questions.

For the brand, medical or project lead starting a NovaRep project. Share what only your team knows. We take care of the rest from your CVA, and each question explains why it matters.

About 5 minutesSaved as you go. Unsure answers can wait for kick-off.
One briefA PDF sent to you and to your NovaRep contact.
Ready for kick-offYour answers are the starting point of our first meeting.
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01

Brand and contacts

Who we work with every week.

Project contacts
02

Your CVA

Every word the avatar says comes from it.

Status of the CVA
Why it mattersProduction starts on a certified CVA. An update released during production means rework before launch. Once the experience is live, targeted updates are fast and scoped separately, so knowing your update window now lets us plan launch first, refresh second.
03

Scope

Who the experience speaks to, where, and in which languages.

Why it mattersTwo specialties with different needs usually mean two flows, each with its own decision tree. Each additional country or language adds its own adaptation and validation.
04

Decision tree

The questions HCPs answer, and the path each answer opens.

Who owns it on your side
Why it mattersYour brand and medical teams build the decision tree: it sets the flows and everything the avatar covers. We share our template and help you structure it. Production starts once it is validated by your medical and regulatory teams, so it is the step that most often sets the timeline.
05

Avatar

Browse the female avatars and the male avatars.

Why it mattersThe avatar is chosen before production starts, as all videos are recorded with it. The same avatar can speak several languages, which keeps one face across all your countries.
06

Regulatory review

How content gets approved on your side.

Reviewers
Why it mattersReview cycles are the main driver of the timeline. Reviewers named in the first month, and ideally the same people throughout, validate faster. Your reviewers validate one complete, designed version, after a short onboarding meeting with our team.
07

Go-live date

And the reason behind it.

Why it mattersProduction takes 3 to 4 months once your CVA, decision tree and avatar are validated, excluding your review cycles. Knowing what the date serves helps us plan backwards and protect what matters most.

Review and send your brief

Check your answers, then confirm. We send the PDF to you and to your NovaRep contact. Everything else, from key messages to claims and references, we extract from your CVA.

Not finished?